Are your social media efforts lined up with your SEO strategy? A successful social mass media campaign should have a positive impact on your search ranking as well. Moz has found that social metrics are among the most important search ranking factors, along with link quality.
But how exactly do you make use of this information? How will you ensure that your social mass media efforts are increasing your search position? Here are some useful SEO strategies you can use inside your social media initiatives.
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1 . Make the Most of Social Media Metadata
Including social media metadata in your content helps you optimize how people get a preview of your link on social media platforms. Yo...